The best of art is witnessed if only one has the right tools. In fact, in the digital era of content marketing, the right content marketing tools are necessary as the paint is for a painter. Did you know that according to a Content Marketing Institute (CMI) survey, a whopping 91% of brands are using …
The entire marketing and advertising world has changed their nuances and have gone from traditional mediums to the digital arena. There is no denying that with the far-fetched reach of the digital world, SEO content writing can reach the masses in ways that the traditional mediums just couldn’t offer. Digital marketing and advertising are branches …
A worthy quote from the famous movie “Spider-Man” said, “with great powers come great responsibilities”. This is an apt way of starting this topic because all those of us who have stepped into the world of social media platforms have realized that it holds great power to communicate with the masses. Writing for social media …
“What helps people, helps business.” Leo Burnett When was the last time you were affected deeply by some commercial or social media campaign that you had to follow the brand to buy their products/services? And when was the last time you sat down to think precisely what kind of a buyer you are? We are …
If you are under the notion that Facebook, Twitter, and Instagram are the go-to platforms to establish your brand presence, then think again. Since Facebook’s acquisition of Instagram and the monopolization of promotion policies that followed, Pinterest has become digital marketer’s new best friend, and for good reason. While Twitter offers an average retweet hit …
In this ever-transforming industry, it is vital you stay informed and updated on all the recently developed business trends to run a profit-making company. Earlier, promoting your business was costly and limited to radio, TV, and print ads that only reached a certain population. However, things have changed drastically today as you can get in …
It is a well-known fact that SEO and content writing go hand in hand, fit together and work well together. If you want to increase the web traffic to your blog or website, you ought to work and right smart. SEO content is content framed to improve your websites’ search engine rankings and drive your …
Content marketing demands an upgrade every now and then for prosperous results. These upgrades can be your New Year resolutions as you enter 2018. By fixing plans and strategies, you can succeed as there are 12 months available to accomplish set targets. Coupled with the excitement and the hope of having a better life in …
Consumers who aren’t willing to buy your services or are largely unsure whether to buy or not can easily fall for your products if you present a well-written marketing case study. The prospects usually want benefits, not features. If you list a myriad of benefits without providing proof, it would be like drawing lines in …