In today’s times, more than 90% of journalists rely on an online press release for new stories. Multiple times, brands have admitted that they are able to reach a larger and more focused audience with the help of a press release. With the advent of the age of social media, millions of people rely on …
Copywriting is an art that is being used all over the world these days to enable effective inbound marketing. The world is connected through technology and technology has enabled everyone to make an impact through their writing skills. These days, if you are an independent copywriter, you can turn your small business into a huge …
How to write website content has become a very important question for everyone who has a website or plans to start one. From the time when the first website was made in 1991 till today, there are now more than 1.76 billion websites and every minute, approximately 380 more websites are created. Websites have become …
Content is the heart of every business. Whether you building a website, starting a blog, creating an ad copy, or even writing product descriptions for your business, you will need content. It is what you put out in the form of words out into the world that makes or breaks your relationship with anyone sitting …
Businesses depend heavily on a well-devised and well-executed marketing strategy to create more awareness about themselves and to make a name for themselves in the industry. Without devising the right plan to appeal to those that can potentially partake in their business or those that own their own business, a company shall not succeed. A …
Copywriting is what is required to develop an ad copy. Copywriting is basically writing down text for the sole purpose of marketing. The marketing could be in the form of advertisement. The advertisements have not only been limited to video ads but have changed to text and picture ads that have been displayed all over …
Do you wish to master the art of writing on social media? Social media is a huge platform in modern times and every company, public figure and anyone who wants to deliver their messages to masses must be a decent social media writer. Being an efficient writer surely boosts your confidence level up for a …
Email marketing is one of the most popular marketing strategies used by the brands to reach their prospective customers. In fact, it has the highest ROI, generating revenue of about $38 with every $1 spent. Email marketing is a platform where you already know your users and it just takes a good marketing approach to …
SEO and content writing go hand in hand. A systematically formulated content with relevant keywords has better search engine visibility and therefore, has more clicks-though rates and better ROI. There is a lot of content over the internet; however, not all are relevant to the readers. If you want to increase your brand’s conversion rates, …