Consumers who aren’t willing to buy your services or are largely unsure whether to buy or not can easily fall for your products if you present a well-written marketing case study. The prospects usually want benefits, not features. If you list a myriad of benefits without providing proof, it would be like drawing lines in …
With increasing talent and competition among companies, it is only desirable and recommended to have a strong content marketing hub. Not only because it promotes the brand, but also because it genuinely makes people aware of what the company provides them with, and helps engaging more people. A few things, if taken care of, can …
Creating good content for your website or forum isn’t always about achieving high SEO rankings by using the correct or conspicuous keywords. The purpose of putting out exceptional content is to make the customers or users want to be working with you because of the quality of the content on your webpage. Creating bland and …
keyword “not provided” From small to big online businesses, Google Analytics (GA) is a goldmine of information. However, the keyword not provided category we often see on GA is quite frustrating. A large chunk of organic search traffic search result details is hidden from us. As such, our business traffic analysis remains incomplete. Of course, one can …
With the world moving online for their marketing needs, content marketing has become an integral part of online business promotions. Whether you are a B2B marketer or a B2C marketer, for a better performance in content marketing industry you need a regular supply of content. Since Google loves content, every small and big organisation is …
Are you trying to see a dramatic growth in your business since a long time? With increasing categories of online and offline marketing, it is quite difficult to select one strategy for your business marketing. SEO, SMO, video marketing, mobile analytics and other dozens of marketing strategies may have shown proven results in just a …
Content marketing is booming. The 2016 BuzzSumo study proved that the future of content is more, not less. The content marketing industry is speculated to touch $300 billion by 2019. The importance of native content marketing increased with the growing trend of Internet users blocking ads on their devices, making it difficult for businesses to …
With over 500 million members, LinkedIn is popular and recommended professional social network. Social media is a strong platform for generating business leads, and LinkedIn is the top contender. The professional network can be utilised to create business contacts, which can turn into business sales in the long run. Creating a profile is the basic …
No. Nada. Never! Content marketing is primarily based on textual content. Later, videos, images, infographic and other graphical content became part of the content marketing lexicon. It isn’t illogical to doubt the merits of Content Writing when the evidence before us tilts in favour of video content. Let’s see few statistics. Videos perform better for …