keyword “not provided” From small to big online businesses, Google Analytics (GA) is a goldmine of information. However, the keyword not provided category we often see on GA is quite frustrating. A large chunk of organic search traffic search result details is hidden from us. As such, our business traffic analysis remains incomplete. Of course, one can …
With the world moving online for their marketing needs, content marketing has become an integral part of online business promotions. Whether you are a B2B marketer or a B2C marketer, for a better performance in content marketing industry you need a regular supply of content. Since Google loves content, every small and big organisation is …
Are you trying to see a dramatic growth in your business since a long time? With increasing categories of online and offline marketing, it is quite difficult to select one strategy for your business marketing. SEO, SMO, video marketing, mobile analytics and other dozens of marketing strategies may have shown proven results in just a …
Content marketing is booming. The 2016 BuzzSumo study proved that the future of content is more, not less. The content marketing industry is speculated to touch $300 billion by 2019. The importance of native content marketing increased with the growing trend of Internet users blocking ads on their devices, making it difficult for businesses to …
With over 500 million members, LinkedIn is popular and recommended professional social network. Social media is a strong platform for generating business leads, and LinkedIn is the top contender. The professional network can be utilised to create business contacts, which can turn into business sales in the long run. Creating a profile is the basic …
No. Nada. Never! Content marketing is primarily based on textual content. Later, videos, images, infographic and other graphical content became part of the content marketing lexicon. It isn’t illogical to doubt the merits of Content Writing when the evidence before us tilts in favour of video content. Let’s see few statistics. Videos perform better for …
If given a choice between spending $1000 for contentor $1000 for a sponsored campaign on Instagram, marketers will usually choose the second option. Despite the presence of successful case studies that prove the long-term business value of a content strategy, the natural inclination of any business marketer is to prefer spending on activities that generate …
All the social media marketing campaigns are carried out to reach varied audience, show and sell the products and services. And for that, we blindly start affirming our presence in all social media channels. We increase the number of posts to ensure that we are being seen and heard. But this is just one part …
Have you ever longed for an ambiance, of which, every element gives you a soothing environ for developing creative content? A dark room where nobody or nothing disturbs, a low hum of the coffee house, a quick dictionary to find just the right word, a simple platform with nice templates to design visual creatives like …